YZY Coin: where and how to buy Kanye West's crypto?
Kanye West plans, true to his ambitious nature, a "grand" entry into the cryptocurrency market. The rapper announced that in early March, he will launch his own token, YZY. The artist also revealed the release of the YZYCHAIN blockchain. West’s primary motivation came from a conflict with Shopify: the company suspended its collaboration with the performer after his offensive remarks.

A post announcing the coin’s launch soon disappeared. However, rumors are circulating online that Kanye West’s Twitter account was sold to a person or a team of crypto enthusiasts under the nickname Barkmeta for $20,000,000. Users noticed changes in the tone of messages on Kanye’s official page and his communication with Binance CEO CZ. However, the correspondence also disappeared.
Additionally, on February 22, Kanye West stated that all coins currently being created in his name are fake. The artist confirmed that YZY would be launched very soon.

Let’s review the prospects for the YZY token launch: will there be a listing, and where and how the coin can be purchased.
What Is YZY
YZY is a memecoin preparing for launch under the leadership of popular American rapper Kanye West. The token will become the internal digital currency of the Yeezy brand and will allow users to purchase products on his website. The token launch is scheduled for late February – early March 2025. Most likely, YZY will be issued on the Binance or Solana blockchain.
The high interest in Kanye West’s coin is not only due to the potential for profits for traders and crypto enthusiasts but also directly tied to the artist’s name, popularity, and scandalous behavior in the media space. Kanye’s fanbase is quite extensive: over 30 million people follow him on Twitter alone.
Where To Buy YZY: Crypto Exchanges Or Kanye’s Website
After the listing, the YZY token will be available for purchase on centralized exchanges (CEX), decentralized exchanges (DEX), and on the official website of Kanye West’s coin. There is no exact information about a confirmed token listing, but the crypto community is actively discussing potential platforms where YZY could trade.
The most active rumors concern a possible listing on OKX and Bitget:
OKX – one of the largest centralized crypto exchanges with high liquidity. The platform frequently lists promising memecoins. For example, PEPE and BONK were listed on the exchange immediately after their explosive growth. Therefore, OKX is an obvious candidate for adding YZY.
Factors indicating a possible listing:
- Rapid addition of popular memecoins
- High demand for tokens associated with media personalities
- Support for futures and other trading tools that increase trading volume.
Bitget – another popular exchange known for listing trending tokens. Spot and futures trading for YZY could also appear here.
Important considerations:
- Bitget often adds memecoins if they receive sufficient support from the crypto community;
- The exchange offers copy trading, which could attract attention to YZY;
- The platform actively supports marketing campaigns and airdrop programs.
Decentralized Exchanges (DEX)
If YZY does not appear on CEX in the near future, the token may trade on decentralized exchanges like Uniswap or PancakeSwap. This is the standard path for new memecoins. Users can buy coins through smart contracts without intermediaries.
Advantages of buying on DEX:
- No registration required
- Ability to buy before the official listing on CEX
- Full control over your funds.
- Disadvantages:
- Risk of fake tokens
- High fees
- Potential liquidity issues.
There is a possibility that the YZY token will be sold on Kanye West’s official website. Other celebrities have already done this with their cryptocurrencies. For example, the token of the wife of the 47th President of the United States, Melania Trump, and rapper Soulja Boy were initially distributed through their project pages.
Celebrity cryptocurrencies do not always succeed. A striking example is CryptoZoo and Dink Doink by blogger Logan Paul. CryptoZoo was positioned as a blockchain game with NFTs but faced accusations of fraud and developers abandoning the project. Dink Doink also failed. Logan Paul actively promoted it but later distanced himself from the project.
How To Buy The YZY Token
Учитывая, что токен может быть добавлен на большинство популярных криптобирж, рассказываем, как можно купить YZY на примере ByBit:
- Considering that the token could be added to most popular crypto exchanges, here’s how to buy YZY using ByBit as an example:
- Go to the official platform website
- Complete registration and Know Your Customer (KYC) verification
- Top up your account balance on the exchange
- In the “Trade” section, select “Spot”
- In the search bar, find the token “YZY”
- On the right side of the interface, specify the amount of YZY and confirm the purchase.
Where Will YZY Be Listed
At the moment, the YZY token is not officially traded on any exchange. Kanye West or his team have not provided any specific information about the coin’s launch, which fuels numerous rumors and insider reports.
However, investors need to be extremely cautious: several YZY tokens have already appeared on the Solana platform Pump.fun. Scammers are exploiting the upcoming launch to sell fake coins.
At the same time, analysts believe YZY could become something more than just a memecoin. If Kanye integrates it into his projects, such as the Yeezy fashion brand, the token could gain real utility beyond speculation.
Some press releases mention potential involvement with Coinbase. This is another sign of an official launch. Moreover, on the Polymarket platform, bets totaling over $25 million have already been placed on whether the token will be listed soon or not.
YZY Tokenomics
Token distribution plays a key role in the project’s future development. According to available data, the majority of the issuance will be under Kanye West’s control:
70% with Kanye. Such a large share gives the artist full control over the project. High token concentration in one person’s hands poses risks for investors;
20% of tokens will be distributed among community members;
10% will go to support liquidity. Such a small share could lead to high volatility during the initial trading stages.
If the project is indeed linked to Kanye West’s planned ecosystem, the distribution could be revised in the future. However, for now, investors can only wait for official statements and monitor changes in tokenomics.
Is It Worth Buying The YZY Memecoin
Like any other memecoin, YZY sparks considerable debate within the crypto community. On one hand, it could generate significant profits due to hype, but on the other, it remains an extremely risky asset.
Advantages:
- Hype and attention from global media. Kanye West is one of the most recognizable figures in music and fashion. If he genuinely promotes YZY, interest in the token could be enormous.
- Potential growth. History shows that memecoins closely tied to celebrities and influencers can experience sharp price increases.
Disadvantages:
- High volatility. Like most memecoins, YZY’s price could fluctuate by dozens of percent within a day. This makes it an extremely risky asset.
- Full control of tokens by Kanye. According to the proposed tokenomics, 70% of the tokens belong to West. This means he could influence the price and at any moment sell a significant portion, triggering a sharp drop in value.
YZY remains a mystery for now. Everything depends on whether Kanye will actively promote the coin and how he manages his large share of the tokens.
YZY: More Than A Token – Part Of Kanye West’s Ecosystem
The YZY token is not just a digital currency but an element of Kanye West’s unique ecosystem, combining fashion, music, and technology. The artist, long known for his unconventional business approach, aims to create something more than just a cryptocurrency. Kanye’s crypto could become a link between his brand and his fans, offering them access to exclusive products, merchandise, and private events.
The launch of YZY could set a precedent, creating a new trend at the intersection of cryptocurrencies and show business. Popular artists and brands are increasingly looking for ways to directly interact with audiences without intermediaries. YZY opens opportunities for building a community around the artist, where the token’s value is shaped not only by its monetary equivalent but also by its cultural significance.
This approach could become a template for other celebrities seeking to monetize their popularity in the digital space by attracting fans into their ecosystem.
Safety When Buying YZY Coin
The risks associated with buying YZY largely stem from the lack of official information.
Amid the rumors surrounding the token launch, scammers have already created dozens of fakes. It is important to remember that every time a celebrity mentions cryptocurrency, fake projects emerge to cash in on the hype. Already, several YZY tokens created by unknown developers can be found on Solana and Ethereum.
How To Identify The Original Token
- To avoid buying a fake, you should:
- Check the source. Follow Kanye West’s official accounts and reputable media for news;
- Avoid offers on social networks. If someone on Twitter or Telegram offers you YZY at a “great price,” they are scammers;
- Review the token contract. Genuine projects publish a verified smart contract that can be checked on the blockchain.
Since there is no official listing information yet, the best strategy is to wait for official announcements.
Conclusion
The YZY token remains a mystery for now. The official launch has not yet taken place, and no exact date has been announced. However, the rumors and hype surrounding the coin have already led to numerous fraudulent copies. Before considering a purchase, it is important to verify the authenticity of the cryptocurrency and thoroughly research the information. To find up-to-date data, we recommend closely following Kanye West’s official online resources, cryptocurrency news outlets, and checking smart contract and token addresses in official blockchain explorers.